Description

Advertisers pay $200 billion a year for your attention & data. The largest media companies in America (Facebook, Google and others) have built massively lucrative empires based on a relatively simple business plan: Take the remarkably detailed data they procure from their consumers and sell it to the highest bidder. There's just one problem--they forgot to ask (a few billion people) if sharing and selling their personal data was okay with them. The adage: "If you're not the customer...you're the product" holds true when it comes to describing the current state of digital media. Digital media companies have a very valuable product-- you. The $500 Billion Dollar Secret: Enable brands to pay everyone directly for what's theirs. Introducing AdWallet.