Description

Brands that solve customer dilemmas have the ability to motivate purchase, deliver TRUE incrementality and create NEW categories. The Blender Bombs Journey Has Been A NATURAL Progression: Blender Bombs founder Helen Hall-Leland began her health and wellness journey as a personal trainer. She realized incorporating superfood smoothies into your daily routine was a tasty and convenient way to manage weight, maintain health, and provide the body with the proper nutrition needed to fuel a healthy lifestyle. Helen noticed the smoothie industry was dominated by lifeless, non-filling, powdery substances, often made with questionable ingredients. Plus, making smoothies at-home was a daunting task for most people.